PEOPLE & CULTURE
[03/19/2008 - 11:10]
The history of Morocco in São Paulo

The Ministry of Culture of the Arab country, in partnership with FAAP College, is going to promote, starting on the 31st, exhibition 'Morocco'. Around 500 archaeological, ethnic, handwritten, painted and photographed objects are going to show the riches of the Moroccan people.

Marina Sarruf*
marina.sarruf@anba.com.br

São Paulo – Starting on the 31st of March, Brazilians will be able to learn more about the history of Morocco. The fact is that the Ministry of Culture of the Arab country, in partnership with Armando Álvares Penteado College (FAAP), brings to São Paulo exhibition "Morocco", to bring together 500 items from the most important museums of Morocco. The exhibition, to take place at the FAAP Brazilian Art Museum, should be open to the public up to June 22.

"The objective of the exhibition is to strengthen cultural relations between developing countries and also to show Brazilian people the rich components of Moroccan culture," said to ANBA the director of Cultural Assets at the Ministry of Culture of Morocco, Abdellah Salih, one of the organizers of the fair. According to him, this kind of action brings the nations closer together and permits greater mutual knowledge of each society for a true partnership.

The idea of organising an exhibition about the Arab country at FAAP arose in 2006, when the ambassador of Morocco to Brazilian capital Brasília, Farida Jaïdi, was invited to make an official visit to the college. At the time, FAAP museum was organising an exhibition about Greece. "It was a large exhibition and there were many objects. I was impressed, so I suggested the organisation of an exhibition about Morocco," said the ambassador. Since then, she has been working for the exhibition to take place.

According to Farida, the promotion of the fair in 2008 is not by chance. "This will be an important year as there will be the second Summit of Arab and South American Countries," she said. The meeting of heads of state is scheduled to take place in the second half of the year, in Doha, the capital of Qatar. "I hope that the exhibition may show a little more of the culture of Morocco, which is very rich," added the ambassador.

According to Salih, the exhibition should contribute not only to bringing two peoples closer together, but also to increasing the tourist flow between both countries. The director of Cultural Assets of Morocco should come to Brazil together with the minister of Culture of the Arab country, Touria Jabrane Kryatif, and with other representatives of cultural institutions in Morocco.

The exhibition

Morocco, which is located in North Africa, is close to the European continent, which resulted in centuries of reciprocal exchange and domination. Even with a strong mixture of cultures and great foreign influences, Morocco never lost its true identity. The works to be presented in São Paulo are going to try to show a little of this history, from ancient times to date.

The exhibition should be divided into four parts. First, "The Origins" which includes articles like decorated vases from the Neolithic period and cave drawings from the Bronze Age. Ancient times and the centuries up to the Muslim period are illustrated by Moroccan objects for daily use.

The second part, called "Traditional Arts", brings aspects of the spiritual and intellectual practices of daily life in the cities and the country. To represent this art, several objects should be exhibited, like jewels, embroidered products, fabrics, garments, ceramics and weapons. In this part, those visiting the exhibition can also see a scenographic space showing the interior of a Moroccan home. Rooms with chests, sculpted wooden shelves, a floor covered in typical Moroccan carpets, cushions and mirrors are also part of this scenery.

Then comes "The eye of travelling orientalists and painters", which goes from the second half of the 19th century to the mid-20th century. In this section, the exhibition is going to show the outlook of foreign artists, painters, writers and photographers who visited the country, considered an excellent destination that exerts strong influence on and fascinates visitors.

Lastly comes "Contemporary Art", which brings paintings and photographs of Moroccan artists who show a panorama of contemporary artistic production in the Arab country.

Service

Exhibition "Morocco"
Date: March 31 to June 22
Site: FAAP Brazilian Art Museum
Address: Rua Alagoas, 903, Higienópolis, São Paulo
Time: Tuesdays to Fridays from 10:00 am to 8:00 pm
Saturdays, Sundays and holidays, from 10:00 am to 5:00 pm
Further information: (+55 11) 3662-7198
Free admittance

*Translated by Mark Ament